A Look Back at Almost 50 Years of History and Success
The last Ford Fiesta will roll off the production line on Friday, marking the end of an era for one of the UK's best-selling cars. With almost 50 years of history, the Fiesta has been a beloved companion for motorists, from first-time drivers to car enthusiasts. Ford will produce the final model in Cologne, Germany, before transforming its plant to focus on producing more electric vehicles, aligning with the growing trend of eco-conscious consumers.
The Fiesta's Phenomenal Journey
First manufactured in 1976, the Ford Fiesta quickly captured hearts with its smaller, more efficient design. Over the years, more than 22 million Fiestas have been produced globally, solidifying its status as a crowd favorite.
In the UK, the Fiesta has reigned supreme as the best-selling car model, surpassing all others in popularity and sales. Between 2009 and 2020, it claimed the title of the country's best-selling vehicle every single year. Even last year, it retained its position as the 10th most popular new car, with over 25,000 registrations.
A Multitude of Choices
The Fiesta's success can be attributed to its broad appeal across different driving groups. From being the perfect first car for 17-year-olds to meeting the needs of families and commuters alike, the Fiesta's versatility knows no bounds.
Throughout its nine generations, the Fiesta has continuously evolved, maintaining its core values of reliability, affordability, and fun driving experiences. Sporty versions like the XR2 and XR2i even catered to the hot hatch fanatics, making it an all-time classic.
A Shift to the Future
As Ford bids farewell to the Fiesta, it sets its sights on a future dedicated to electrification and the production of small SUVs like the Puma model. The decision to discontinue the Fiesta comes as Ford embraces the demand for electric vehicles and aims to reinvent the brand for environmentally-conscious consumers.
While the era of new Ford Fiestas may come to a close, the used car market will continue to cherish this timeless model. The Fiesta remains in high demand, cherished by drivers of all generations. The average sold price of a used model has seen a 14% increase in recent months, further attesting to its continued popularity.
A Legacy Preserved
Ford, recognizing the Fiesta's significance in automotive history, will preserve its legacy by keeping the final two Fiestas. One will stay in Germany, while the other will find a home in the UK, added to Ford's heritage collection, where it will be celebrated for years to come.
As the curtain falls on this iconic hatchback, motorists fondly recall their time behind the wheel of the beloved "Fiz-bomb." The Fiesta's impact on the UK car market remains unparalleled, and its departure signifies the end of a remarkable journey.
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